Welcome to Personal Excellence

Man with arms outstretched

“The only limits in your life are those that you set yourself.” ~ Celestine Chua

Welcome to Personal Excellence — a personal development site for people who are passionate about achieving excellence in life! I’m Celestine Chua, the founder of this site. If you want to achieve your highest potential and live your best lifethis is THE place for you.

The mission of Personal Excellence is: “To touch others’ lives, help them achieve their highest potential and live their best lives”No matter who you are or what you do, you have unlimited potential to achieve everything you have ever wanted. This site is here to help you achieve your highest potential and live your best life.

Today, we have over one million pageviews a month, making PE one of the top personal development sites online. We are frequently featured and quoted in print, TV and online media, including CNN, Cosmopolitan, Business Insider, CBS Business Network, Channel News Asia, Asia One, and more.

If you are new here, here is your navigation guide:

The Main Site

Premium Courses

Here are my premium courses targeting different areas of personal development. If you think my articles provide in-depth solutions, wait till you take these courses — they go much deeper in a way the articles don’t! In every PE course, I provide all my secrets and best frameworks to bust that area, backed up by personal testing and real results (from myself and my clients).

  • Anti-Procrastination Program (Video & Audio Program) — The most comprehensive, one-stop program to stop procrastination you’ll ever find. I share my one and only framework and strategies to overcome procrastination, which are the very tools I use to live a procrastination-free life. This program has helped many people break deep-seated procrastination patterns in all areas of their life — healthy eating, weight loss, building their dream career, creating their dream life, setting up their business, relationship building, finishing their academic qualification, etc. — and take effortless action right away!
  • How to Stop Stress Eating Program (Video & Audio Program) — Your one-stop solution to overcoming emotional eating—for life. Forget fad diets, symptomatic solutions, weight loss pills, or programs centered on self-discipline and control.  This program tackles emotional eating holistically, at the root, thereby leading to a total resolution of the problem.
  • How to Achieve 10/10 Self-Esteem For Life (Video & Audio Webinar), my 2-hour, webinar on how to achieve a 10/10 self-esteem… permanently. Discover the conventional approach of building self-esteem and why it doesn’t work, along with my personal four-step framework to achieve a true 10/10 self-esteem that can never be shaken by any situation or person.


  • Live a Better Life in 30 Days Program (Guidebook & Workbook) — #1 Life transformation program that will help you to live a better life in just 30 days. Launched in 2010, this 30-day program has since transformed ten thousands of lives around the world. Comes with a comprehensive 242-page guidebook and 101-page activity workbook that guides you through the program, every step of the way.
  • Be a Better Me in 30 Days Program (Guidebook & Workbook) — #1 Character transformation program that will help you to become a better you, both to yourself and to the other people around you, in just 30 days. Comes with a comprehensive 218-page guidebook and 107-page activity workbook that guides you through the program every step of the way.
  • 10 Rules of Super Productive People — The 10 underlying tenets of productivity that differentiate the super productive people from less productive people. At 259 pages long, I consider this to be anyone’s one-stop manual to achieve super productivity. If you apply the principles in the book to a tee, I guarantee you that you will increase your productivity at least 10- to 20-fold, if not more!


  • About — About me and how I came to be doing this today
  • Contact — How to contact me

Every week, the site is updated with new material on how to live consciously and in excellence. My #1 objective here is to help you achieve your highest potential and live your best life. Personal Excellence is not a one-stop destination — it is a continuous, never ending journey. As you pursue your personal growth, adopt an open attitude and question everything, including what you read here. Only then will you be a fully conscious being living a fully conscious life.

If you haven’t, subscribe to my free newsletter where you’ll get my free weekly tips on personal growth. Your email is absolutely safe with me and I’ll never send any spam.

Here’s to living our best lives yet! 😀