How To Say “No” To a High-Pressure Sales Person (Or Anyone For That Matter)
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I’ve been getting my scalp treated and hair washed at Yun Nam Hair Care for the past few months. While they deliver pretty good service, I absolutely abhor it when my consultant unleashes her high-pressurizing sales technique on me to either make me continue my treatment package or to upsell me some new treatment.

High-pressure sales techniques — Beware of them!!!
It feels as though the consultants have been trained to say whatever is necessary to close the sale, from claiming that the promotion they are offering me is only for this period (absolutely do not believe it’s true, given that I have heard that from them so many times), to saying that they need your confirmation in order to order the herbs (for the treatment) and get it in time for your next treatment session (again, a suspect point), to saying that they are only able to give you this special deal today because their manager-in-charge is not around and they are doing this in secret (seriously??).
While their treatments are effective, I’m not sure if it’s worthwhile paying such an exorbitant price (a couple of hundred dollars, almost) for a weekly to biweekly treatment. Besides, the original scalp problem I had (which led me to try their services) has since resolved, and I would like to hold off on their treatments for a while.
(Also that I plan to travel for an extended period of time soon, which means I want to hold off signing anymore packages with any company.)
So after saying “yes” to my consultant’s past sales pitches, be it to continue the treatment plan or to add on new treatments, I decided it’s finally time to practice what I preach and say NO.
- Consultant: “You know, there are only two rounds of your essence treatment left. It’s time to extend your package. If you just top up $XXXX, you will be able to get 10 new essence treatments at the same price when you bought it two months ago.”
- Me: “Hmm… no.”
- Consultant: “Your scalp has really improved all these months but it’s still in a very unstable state. It’s important that you continue your new essence treatment or else your scalp problems are going to return after that.
Another 10 rounds of essence will really help to stabilize your condition and calm your scalp permanently.”
- Me: “Okay. But no.”
- Consultant: “When X first washed your hair, she told me how you were losing a lot of hair. We can see all the hair that is clogged up in the drain whenever we do a customer’s hair wash and yours was really a lot. It wasn’t easy but we finally brought your scalp and hair loss issues under control after all these rounds of treatment.
If you stop now, you will cause your condition to aggravate, for sure. All the treatment and recovery we have done for your scalp in the past few months will totally go to waste.”
- Me: “Hmm… okay. But no.”
- Consultant: “You have only done eight rounds of the essence treatment so far and you only have two rounds left. To be honest with you, all our customers have to go for 20 rounds in total to see the full effects of the essence. 10 rounds isn’t enough at all. Your problems will most definitely come back after you discontinue the treatment.
To be honest with you, your scalp falls under the sensitive type, so you need proper, regular treatment to stabilize the condition. If you sign up for the additional 10 rounds, you will stabilize the condition of your scalp and maintain your current condition.”
- Me: “No.”
- Consultant: “It doesn’t matter even if you are traveling as you still need to treatment for your scalp, otherwise your scalp issues will return.
The good thing is that our essence treatment can be changed to ampules, where one treatment is equivalent to three ampules. So your 10 essence treatments can all be converted into ampules so you can bring them when you travel. Other customers get to do one treatment for each essence treatment, but you get three ampules per essence treatment which actually costs more than the price you are going to pay for it. That’s an arrangement I can make for you.
- Me: “No.”
- Consultant: “I think you definitely need at least five rounds of essence treatment. I honestly can’t guarantee that your previous scalp issues are not going to return if you don’t complete your treatment plan with another five treatments. Five treatments at the very least will be better than just stopping in the middle of your treatment plan now. That’s really the best I can do for you.”
- Me: “No.”
At this point, the consultant tried high-pressure selling me for another good 10 minutes, where she basically repeated everything she said above, not unlike a broken record.
She finally gave up when I just kept saying “No” over and over again, and each time with increasing impatience. I could tell she was quite unhappy at the end of the sales pitch since she didn’t get to close the sale, but seriously, as much as I like her as a person and as my consultant, I can’t buy something just to please her or anyone else for that matter. I need to be buying something because I need it and I want it. In this case, I just simply don’t want to continue the treatment anymore.
In case you are wondering why I didn’t just walk out or say “I have to go”, that’s because they grabbed me in the middle of my hair treatment (30 minutes for the herbs to be soaked in the scalp before they get washed out). Pretty smart of them since I can’t go anywhere in the midst of the treatment, but as the customer, I am the one who hold the decision whether to buy/pay or not, not them. No amount of sales pressure or sales strategizing can change that.
Morale of the story? Just say NO. Then, walk away.
In fact I dare you to say “no” the next time someone asks you to do something you don’t want to. Forget “strategies” where you text your friend to call you, after which you answer the call and pretend you have to go; or indigenous methods where you lie about not having enough money or not bringing your credit card. Just say no. No. And No!!!!!!!!!
You will feel liberated. That I guarantee you.
In fact, let’s practise doing that now:
No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No.
No.
No.
And…

Feeling good yet? Good.
Check out my comprehensive guide on how to say no: How To Say No To Others: The Only Guide You’ll Ever Need
Had any experiences with high-pressure sales people or high-pressure people before? How did you deal (or not deal) with them? Share them in the comments section.
Images: Tricia Wang, Flaming Dragon
Tags: confidence, customer service, how to say no, rejection, say no, saying no










Wow, high pressure hair treatment sales, I’ve never heard of such a thing. High pressure sales always seems shady to me. If the product or service is really that good, then the pressure wouldn’t really be needed.
Saying no is really hard for many people. It seems especially hard for people that like to be nice.
I had a telemarketer call me the other day trying to get me to check out a timeshare. I said “no thank you” and he kept talking. He kept talking as I hung up the phone.
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“He kept talking as I hung up the phone.”
LOL, that’s hilarious Eric!! You have to give him some credit for being so persistent!
“If the product or service is really that good, then the pressure wouldn’t really be needed.”
I agree with you. I always like brands that rely on their products’ quality to win over sales. I always prefer coming to my own conclusion on purchase decisions, after which I would become a highly loyal consumer to whatever that brand/company I chose to purchase in the end.
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Hi Celes,
Thank you for sharing! I’m sure you were aggravated, but this was actually funny to read regarding the ridiculous lengths they went to. When I first started reading, I wasn’t picturing anything *quite* so bad. It almost seemed like a joke! I’m glad you gave them a firm “No” each time. I will think about this story next time I’m in this situation and draw on it to say “No.”
~Christina
P.S. I love the picture of the fiery dragon with “NO”!!!!
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Hey Christina!
I wasn’t aggravated (that would be quite a strong emotion!!) as much as I was just annoyed. I felt the sales consultant was disrespectful of my decision and wasn’t “hearing” me at all. She just kept repeating on and on like a broken record, ignoring each “no” I said, which in a sense is a hard-sales technique. Very distasteful in my opinion and not the way I want to do sales/run my business. Needless to say, I won’t be returning after a couple more sessions! I still have treatments in my package but I’m tired of having to be subjected to such a high-pressure sales pitch every other time I go for my treatment. It feels like entering some lion’s den! I sign up for my hair treatments to enjoy and relax, not to be pressurized and feel stressed!
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Hi Celes,
I go to the salon to relax too, and I would feel exactly the same way in that situation! I hope you find a place to go with excellent service and a more respectful sales team
~Christina
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A lot of places have a continuous cycle of promotions which work month by month season by season and so forth. I understand how trying it must be when you are stuck somewhere and you can’t escape – just like having a mouthful of food when someone asks you a question. It is better to eat before you are invited to a buffet so you can enjoy asking the questions.
Prepare so you are always ready. I’ve found it good to practice on low pressure sales people in supermarkets, shopping centres and ask about the products. Where does X comes from? What is the benefit of Y? What makes you different from your competitors? Here the sales person usually reveals not only their strengths but weaknesses – so, armed with this information you can usually politely decline their offer later.
If you know you are going to face high pressure sales people like a car sales person equip yourself with as much information as possible especially by taking
a) A friend who is knowledgeable in the subject.
b) Trade magazines with you and pointing out what is being offered and asking the sales person if they will not only match the offer, but improve on what other offers available from their competitors.
Possible exits:
1. Claim you have a restricted budget this month and you would like to buy their product, but will have to wait until next month.
2. Some phones now you program a false call, so this can also be a good way to exit gracefully.
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Hey Bob!
I mentioned the “false call” and the “not enough money” techniques as well towards the end of the article, but I feel they are just cover-up strategies for our inability to say “no” right to someone’s face. If we can learn to just do that, without even needing to explain why we don’t want that item or not (we don’t owe the sales person any explanation; our money is ours and it’s our decision whether we want to spend it or not), that would really make life so much simpler!
I like how you suggested equipping ourselves with knowledge. I really agree with you on this as it’s easy to succumb to high-pressure sales if we are not knowledgeable about the subject. Today I was out window shopping for a video camera (incidentally, the same infamous shopping mall I mentioned in my poor customer service article from 2012) and I was subjected to another round of high-sales technique. Given I’m not equipped in this area, I just applied the same technique as I mentioned in this article (simply saying “no”) and walked away when I felt the person was being shady. Right now I’m doing the necessary research online and also consulting my friend who is a video camera expert before I make my purchase tomorrow.
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Celes, when I first started saying “no” (back when you put out your first article about it), after a few weeks it was amazing how much free time I was beginning to enjoy each day / week. I realized I had been living a big chunk of my live doing things other people wanted me to do. Strangely, but like you said, nobody has been upset or mad – they just go on their way and must be finding someone else to help them. This was hard to do at first but nowadays it’s second nature. Learning to say “no” is the greatest thing that has happened to me. THANK YOU!!!!!!
Jim
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Jim, GOOD ON YOU!!!!
D I’m so happy to hear that you applied the “saying no” philosophy to your life way back when the first article was up and that you’ve been getting such marvelous results with that! Thank you so much for sharing your success story—you’ve made my day right there.
So true that many rationales we come up for not saying no are just self-imposed, aye? Something to think about for myself as well.
Many hugs!! :hug:
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Hey Celes!
I can totally feel you and the annoyance of not being able to say no. I’ve recently decided to say “NO” to a lot of things in my life and still in the process. I decided to follow my heart and do what I “REALLY” want to do and many people didn’t agree with me but I was sure in what I was doing and I can relate in that saying no feels sooo good!
For some odd reason I’ve noticed that the more we follow our heart the more no’s we need to say in our lives because most of the times what others want for us is not what we want. I also used to have 2 friends who insisted to do something sexual with me but I kept saying no, no and NO!! So it can also apply in respecting our bodies and dignity as a woman.
Didn’t report it to the school office but I’ve never talked to those ‘friends’ ever again. They eventually understood I was not interested and it was honestly scaring me how they were asking plus it was rude because they clearly knew I had a girlfriend and being faithful is one my top values even if she’s currently in another country for some years.
Thank you for sharing!
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I would use a little olive oil for a scalp condition. Let it on for 10 minutes and shampoo it out.
I say: “I would like to pass on your offer, for now.” Gentle and usually effective.
Some sales persons are told that a “no” means that they haven’t explained the product well enough. Often they have personal debts to pay and need any additional income they can get by talking.
Thank you for sharing.
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Wow that was a lot of NO. But I agree as this happens a lot to me too. But I never have problems with regards to saying NO to them because whenever I go shopping or to the spa, I only bring the exact cash I need. It leaves me with not that much extra cash so even if these salesman nag me with their sales talk, I always have the guts to say no because I don’t have the money to pay them.
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I think it’s good to only bring the exact cash you need, but it’s still a roundabout way to resolve the issue when the underlying problem is that we have problems saying no. If we recognize that it’s our authority to say yes or no to whichever purchase decisions we make, then all these high-pressure sales really wouldn’t matter anymore.
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NO Nooooo NO
I will say NOOOOOOOOO
No No, I say Nooooo Now
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Haha, nicely done JOJO!
Way to go!
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I actually worked quite some time in sales – from door to door, to insurance selling. It’s high pressure job, both for sales person and customer. Meeting the quotas was hard, dealing with people was even harder.
But when people would just politely say no, it was way much easier and satisfying than people suddenly starting to yell on you. A friend (and co-worker) was once even hit in a head by metal bowl, and the guy that hit her wasn’t even the one she was talking to.
So, have heart for people who just do their high-stress job and trying to make some money (and contrary to popular belief, very very small amount of money).
Saying “No” is completely okay – obviously, there are some really annoying sales people, but nevertheless – but saying “No” by yelling at us – please, don’t do that.
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Definitely no advocation of yelling here, Shiza.
Thanks for sharing your perspective as the sales person! It provides us with the alternate perspective to consider.
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